In March, Google announced Data Studio 360, a product to help its business customers make charts, graphs, and other visualizations of their data. Have any thoughts on this? Carry the discussion over to our Twitter or Facebook.Account icon An icon in the shape of a person's head and shoulders. Microsoft will be closely watching that legal battle, as it also pertains to the future of the Xbox mobile game store. These are the key issues being argued in the Epic Games vs Apple lawsuit. Included in these guidelines is the ability for third-party in-app payments and easier access to third-party app stores and apps. Earlier this year, it enacted a set of Open App Store Principles. Microsoft has already laid the ground work for its inevitable court battles. Currently, Xbox Cloud Gaming on iOS works through the browser. It’s not clear how Microsoft aims to bring the Xbox mobile app store to the platform. One of those policies keeps third-party app stores off of iOS devices.
Epic Games is still battling Apple in the courts over the latter’s App Store policies. Microsoft will have a long battle ahead to bring the Xbox mobile game store to fruition. That’s huge and will be a nice revenue stream for Microsoft if regulators approve the acquisition. The filings reveal that Call of Duty: Mobile and ancillary revenue was “more than half of Activision Blizzard’s revenue in the first half of 2022.”
The rise of gaming revenue visualized (Image: Microsoft) With COVID-era restrictions, that number is only going to be higher today. The mobile gaming market was worth $85 billion back in 2020. The filings show Microsoft’s desire to “scale the Xbox Store to mobile” to compete with the Google Play Store and Apple’s App Store. The news comes straight from documents Microsoft filed with the UK regulatory body investigating the acquisition of Activision Blizzard. Microsoft is working on a mobile game version of the Xbox Store.
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